About Us

We're a chic, modern, & feminine clothing boutique located in the East Village area of Downtown, San Diego, CA.


Who's behind Wild Dove Boutique?
Hi!  I’m Rachel, just a Midwestern girl who decided to go for it.  I wanted to do something that inspired and motivated me every day.  Most days you'll find me working in the shop helping & styling customers.  Otherwise you'll probably see me walking around downtown with our adorable pup, Bailey.  Read here for the story if you want all the details!


What is the meaning behind the name?
Wild Dove is an elegant compliment to the urban woman.  Our name is representative of a dove’s pristine effortless feminine beauty, coupled with a wild, contemporary edge. 
The words we live by are: Feminine, Easy, and Multifunctional.  Oh, and maybe “It has pockets!”


Why we’re here?
We’re a strong believer in having a well curated wardrobe that you love.  Cute casual outfits that can easily be transitioned into trendy work outfits.  Feminine dresses that can double as wedding guest dresses as well as your everyday outfits.  Refined, yet easy.  And fabrics that feel oh so yummy.  It’s our intention to bring elevated, functional fashion to women without compromising quality or price. 


Every great neighborhood deserves a great boutique.  But why limit it to one neighborhood? …..Hello Wild Dove Online!”